FounderKeri Bird
Founder & Volunteer CEO
Little Ripples began with Keri's own experience. In early 2025, aged 37, she was diagnosed with stage one, grade 3 breast cancer while living alone with her two daughters, then aged nine and four.
Her first thought was not for herself, but for her children, and how she would explain what was happening to them. Looking for guidance, she found kindness and compassion, but very little structured support designed for children facing a parent's cancer diagnosis.
That gap is why Little Ripples exists. Keri is the Founder and CEO, driven by the belief that when cancer happens in a family, the ripples reach far beyond the patient.
Keri brings over 14 years' experience in the charity sector, leading UK-wide programmes for children, families and communities facing disability and social disadvantage.
Since founding Little Ripples, Keri has registered the charity as a CIO (June 2026), built its governance, and is developing partnerships across the NHS, local government and the voluntary sector. She places lived experience, accessibility and equity at the centre of the charity's resources and services, so that what Little Ripples offers is shaped by the families it is for.
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